Facebook Joins David Nicholls in Delivering Keynotes at Publishing for Digital Minds

15 Jan 2015

Author of ‘One Day’ and leading Facebook creative confirmed to headline a day of speakers drawn from the worlds of publishing, film, technology and more

NEWS FOR RELEASE, LONDON, 14 January 2015: The London Book Fair is delighted to announce that author and screenwriter David Nicholls and Rob Newlan, Head of Facebook Creative Shop in EMEA will deliver keynote speeches at the Publishing for Digital Minds Conference.

The seventh edition of the Publishing for Digital Minds Conference, in association with the Publishers Association, will take place at Olympia, beginning at 9am on Monday 13 April 2015 and run for the whole day, offering two concurrent streams. Setting the scene for The London Book Fair, Publishing for Digital Minds examines how the latest innovations in digital technologies and digital strategies are transforming publishing and the way it works with other content industries.

Nicholls is the best-selling author of novels including ‘One Day’ and ‘Us’ and the writer behind commercially and critically successful film and TV projects such as ‘Starter for Ten’, ‘Great Expectations’ and ‘Far From The Madding Crowd’. As such he is perfectly placed to deliver the keynote speech at the conference, which explores how writers, rights owners and media professionals can exploit Intellectual Property in today’s multimedia world. As The London Book Fair’s Digital Author of the Day for 2015, Nicholls will kick off London Book & Screen Week, the city-wide celebration of the book’s place at the heart of creative culture that takes place from 13 to 19 April.

Facebook’s Rob Newlan joins the line-up for Publishing for Digital Minds at a time of great excitement over the world’s biggest social network’s relationship with books and publishing. Newlan heads up Facebook Creative Shop, the social network’s in-house creative agency, in Europe, Middle East and Africa. His advice on the importance of treating customers as ‘people not pixels’ online promises to provide a wealth of invaluable insight to publishers that will help them in their drive to nurture direct relationships with readers.

Also joining Publishing for Digital Minds as speakers will be HarperCollins UK CEO Charlie Redmayne. He will appear on the second edition of the ‘Question Time’ panel, which allows conference delegates to question leading figures of the publishing and content industries, chaired by Publishers Association CEO Richard Mollet.

Representing the film industry will be Edward Humphrey, digital director of the British Film Institute, who will share his experience of navigating changes in the digital entertainment sector. Meanwhile publishing’s fertile start-up and technology scene will feature prominently in the programming. Nathan Hull, who joined Danish ebook subscription service Mofibo from Penguin Random House at the end of 2014, will curate a myth-busting session on subscription business models.

Meanwhile Dosdoce’s Javier Celaya and Elisa Yuste will appear in a joint session on how wearable technology has the power to enrich the retail book-buying and library experience.

2015’s day-long conference at Olympia will remain a highly interactive blend of keynote speeches, panel discussions and the highly popular ‘Join the Conversation’ interactive round tables. Delegates will also get the opportunity to vote on their favourite digital innovation, as the Publishing for Digital Minds Innovation award returns to give start-ups and new initiatives a platform to pitch to an audience of international publishers. In 2015 these will be augmented online with a new multilingual social media programme. This will ensure that the Publishing for Digital Minds Conference backchannel across social networks reflects the unique international makeup of delegates.

Orna O’Brien, Conference Manager, The London Book Fair, concluded: “We’re thrilled that Facebook’s Rob Newlan has agreed to deliver the conference keynote at Publishing for Digital Minds. Following Mark Zuckerberg’s announcement that he was starting the Facebook Book Club the entire publishing industry’s eyes are on the social network, and we can’t wait to hear what insights Rob can offer at the conference. Equally, as one of the most successful novelists and screenwriters of his generation, David Nicholls will have plenty so say about how stories can be told and sold across multiple platforms. It’s all shaping up to be a very exciting day, and a fitting start to London Book & Screen Week.”

Tickets for Publishing for Digital Minds are on sale now via www.publishingfordigitalminds.co.uk. First Early Bird discount deadline is 13th Feb 2015: £300.00 +VAT. Entry to the conference includes free entry to LBF itself (Tuesday 14 - Thursday 16 April 2015, Olympia, West London).

- Ends -

For further information, please contact:
Chris McCrudden, Midas PR
Tel: 020 7361 7860
Email: chris.mccrudden@midaspr.co.uk


Key Dates

Publishing for Digital Minds

11 April 2016, 09:00 - 18:00

The London Book Fair 2016

Tues 12 April, 09:00 - 18:00
Wed 13 April, 09:00 - 18:00
Thur 14 April, 09:00 - 17:00

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